Saturday, February 25, 2012

Ch.5 Developing a Global Vision

Victoria's Secret Catalog and Online Store Go International.

It is not a secret that Victoria's Secret is one of the most prestigious lingerie brands in the world. In these past years, the Victoria Secret company has seen a noticeable growth in its catalogs and website sales in foreign countries, peculiarly in Australia, Canada, Singapore, and Soviet countries such Russia and Ukraine. Victoria's Secret has started its expansion in Canada, where the company opened four Pink stores in Ontario and is also going to open more this coming March. Outside the United States Victoria’s Secret is currently available only in select duty free (are often found in the international zone of international airports and sea ports) global locations. In 2009, Victoria Secret stores opened at the airports in Buenos Aries, Argentina, San Paulo, Brazil, Dubai, United Arab Emirates,  Barbados and Mexico City International Airport.  In 2012 Victoria's Secret is looing forward to open its lingerie chain stores in Europe and Asia.












Boots, coats, sweaters, pajamas, lingerie and dresses are among the most popular searches and products on the official website. Through its official website VictoriasSecret.com the popular brand serves dozens of countries worldwide. Victoria Secret products are not pricey, its products are from $20.00 dollars up. Lingeri and beuty products are needed for all women living in today's society.

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